Team

02 founders

The Entropy Index was built on a simple observation: the frameworks institutions use to measure systemic risk were designed to detect crises after they form. We built something that measures the conditions underneath.

01Dr. W. Travis Hanes III

Dr. W. Travis Hanes III

Chief Framework Officer.

Architect of the thermodynamic framework underlying the Index.

  • Ph.D., British Imperial History
  • University of Texas at Austin
  • Published historian

W. Travis Hanes III holds a doctorate in British Imperial History from the University of Texas at Austin. His scholarly work spans two centuries of civilizational stress — from the Opium Wars to the twilight of the British Empire in Africa — with a specific focus on how institutional systems accumulate pressure, suppress adaptive response, and eventually release in ways that reshape the global order.

His published books include The Opium Wars: The Addiction of One Empire and the Corruption of Another and Imperial Diplomacy in the Era of Decolonization — studies of the exact mechanisms the Entropy Index is designed to detect and measure. The framework did not emerge from political science or finance. It emerged from decades of studying how empires fail.

The core insight of the Index — that systemic collapse follows measurable entropy patterns long before it registers in conventional data — is Travis's. He developed the thermodynamic model of human insecurity over years of research into how fear propagates through complex systems, identifying six domains through which pressure accumulates, amplifies, and either adapts or ruptures.

The Entropy Index is the quantified, AI-deployed version of that research. What Travis spent a career documenting historically, the platform now measures in real time.

02Taylor Good

Taylor Good

CEO & CTO.

The platform exists because of velocity conventional firms cannot replicate.

Taylor Good is the founder of JUMBOJET, a technology company building vertical AI where people live and work. He operates as a nomadic sole builder across product, brand, and distribution, at a pace that compresses months of traditional development into hours.

Prior to JUMBOJET, Taylor co-founded Silo Labs, a VC-backed venture featured in TechCrunch, and led national creative campaigns for Hyundai, Kia, and Genesis Finance. He has spent his career at the intersection of how systems communicate and how audiences perceive them — which makes the Perceived Insecurity domain personal, not theoretical.

The Entropy Index platform — the scoring engine, the briefing system, the entity architecture, the case study framework, the institutional gate, the full client experience — was built during a retreat to Palm Springs. Not as a prototype, but as the product.

The framework was built to understand the world. We built the platform to act on it. The Entropy Index team trades proprietary capital against NII signals — the same signals available to institutional clients. We have no interest in selling intelligence we don't believe in enough to deploy ourselves.

03

Why now

Formation window · Framework to live platform

Frontier AI makes continuous scoring of human systems economically viable for the first time.

Five years ago

Framework

Today

Platform

The timing is not incidental — the analytical depth the Index requires has only recently become computationally accessible outside of nation-state intelligence budgets.

The formation window is narrow. We are operating inside it.